take the lead
WHO
Girl Scouts of Eastern Pennsylvania
WHAT
An annual fundraising event that is held in three different locations, Berks, Lehigh Valley and Philadelphia to raise money for girls, camperships and more.
WHY
Girl Scouts of Eastern Pennsylvania had the opportunity to redesign all materials and collateral for their annual take the lead fundraising event. From a logo to invites, envelopes, signage, appeal letters, centerpieces and more, I had the opportunity to redesign all of the pieces that go into making this amazing event one to remember for the girls and donors.